Privacy policy

At Mediasoft Group SA, we attach great importance to the protection of your personal data. This privacy policy tells you how we collect, use and protect your data when you use our techmarket.ch website and related services.

1. Collection of personal data

We collect personal data when you interact with our site, in particular to process your orders and provide you with our services. This data may include:

  • Personal information: name, e-mail address, delivery address, telephone number
  • Payment data: credit card information (processed by Stripe, not stored by us)
  • Connection data: login, password, browsing preferences
  • Technical data: IP, device, browser, history via internal cookies

2. Use of personal data

Your data is used for :

  • Contract execution: orders, invoicing, shipments
  • Consent: newsletters, personalized offers (unsubscription possible)
  • Legitimate interest: improving user experience and site security

3. Targeted offers

We may send you personalized offers by e-mail based on your visit to techmarket.ch.

4. Sensitive data

We do not collect sensitive data. If this were to change, your explicit consent would be required.

5. User rights

You have the following rights:

  • Access to your data
  • Correction of incorrect information
  • Deletion of your data in certain cases
  • Opposition to certain processing operations (e.g. marketing)
  • Portability of your data

To exercise your rights: data-protection@techmarket.ch – Response time: 30 days max.

6. Shelf life

  • Order data: 10 years (tax/accounting)
  • Google Analytics data: anonymized and deleted
  • Contractual data: kept only as long as strictly necessary

7. Data sharing

We share certain data with trusted service providers:

  • Payment: Stripe
  • Logistics: La Poste
  • Marketing: Google Ads, LinkedIn Ads

These service providers may be located outside Switzerland/EEA.

8. International transfers

Data may be transferred via :

  • Google (Analytics & Ads)
  • LinkedIn (Insight Tag)
  • Stripe (payment)

These transfers are covered by CCT, DPA or the Swiss-U.S. Data Privacy Framework.

9. Cookies and preferences

We use :

  • Functional cookies: essential (shopping cart, account)
  • Analytics cookies: audience measurement (Google Analytics)
  • Advertising cookies: Google and LinkedIn retargeting

You can manage them via your browser or our cookie management tool.

10. Policy changes

This policy may be updated. The latest version is always available on this page.

11. Applicable law and jurisdiction

This policy is governed by Swiss law. In the event of a dispute, the courts of the Canton of Geneva shall have sole jurisdiction.

12. Details of international transfers

  • Google LLC: storage and processing via their global infrastructure, covered by approved TCCs
  • LinkedIn Ireland: DPA signed, including CCTs
  • Stripe: transfer to the U.S. covered by the Swiss-U.S. Data Privacy Framework

Copies of warranties are available on request from data-protection@techmarket.ch

13. Data security

  • Role-based restricted access
  • Regular backups and test restores
  • Regular safety audits and tests

14. Notification of violation

In the event of a data breach, we will notify the competent authority within 72 hours and inform you if you are concerned.